A quick and simple breakdown of how to use our hashtag metrics for your Instagram account! Prefer videos? Watch this guided walkthrough on our hashtag metrics:
Average Likes / Comments
The average number of likes/comments received on content that has ranked in the ‘top posts’ section of a hashtag.
The size of the audience you’re competing against on a specific hashtag.
The size of the audience you’re likely to reach if you rank on a specific hashtag.
DAPC (Daily Average Post Count)
The average number of posts made into a specific hashtag, daily.
The total number of posts made in a hashtag.
We hope this helps, and as always feel free to send us a message if you have any questions!